Articles

Marketers must be teachers

We recently ran across this blog that talked about the highlights from the 2013 NEW MEDIA EXPO. This piece talks about trends for 2013. We added ONEmore Thought under each point. 1)     To get something, give something. Something good. For free.  People will connect with companies they trust, and nothing spurs the growth of a relationship…

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Put Your Personal Brand to Work

As marketers, we spend significant resources branding our products and services so that they successfully compete and thrive in the marketplace. Yet, many of us overlook the importance of branding ourselves. Yes, you too are a brand and it’s critical to build your personal brand in order to compete, thrive and stand out in the…

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Your Digital Brand: Put Your Best Online Imprint Forward

It’s not a secret — it is ugly out there with job restructurings, freezes and lay-offs. Regardless if you are currently employed or actively searching for a job, it is important to keep your “digital brand” current and strong. Social media has changed the way prospective employees and potential employers communicate with each other. It…

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How to Find the Right Social Media Partner

You know that social media has moved mainstream, far past the late-night entertainment of teens. Statistics and sales are tracking positive results driven by hundreds of social media tools. It is time for you to jump on board, but there’s a significant learning curve, the field continues to evolve and you lack the knowledge to…

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addOne Marketing Solutions Commits to Support the Pajama Program

Southeast’s Premier Resource for Veteran Marketing Talent to Organize Clients and Associates for Year-End Charitable Drive ATLANTA – March 4, 2009 – addONE Marketing Solutions, the Southeast’s premier resource for veteran marketing talent, announces plans to support the Pajama Program. This philanthropic organization delivers warm sleepwear and nurturing books to children in need across the U.S…

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addChange to your Life Series for Marketing Professionals Launches with “Survive & Thrive in Today’s Economy” Program

AddONE Marketing Solutions Delivers Timely Topics, Insights and Networking Opportunities ATLANTA – March 1, 2009 – addONE Marketing Solutions, the Southeast’s premier resource for veteran marketing talent, launches the addChange to Your Life series. The first event for marketing professionals, “Survive and Thrive in Today’s Economy,” will be held March 4 from 11:30 a.m. to…

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Small businesses turn to independent contractors

By Joyce M. Rosenberg Associated Press Sunday, January 25, 2009 New York —- As the recession forces small businesses across the country to cut expenses, some are making a dramatic shift —- they’re laying off employees and using independent contractors instead. read more

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