Don’t Be A Wallflower

Clipart Illustration of a Bunch Of Floating Party Balloons WithDon’t be a wallflower – join the party! LinkedIn is an easy way to stay connected to your contacts and peers, communicate with your network, and showcase your talents. We all need to think of our professional network as possible customers, referral sources and valuable assets. Here are some party rules and guidelines.

YES

  • Invite those who you know or who you have met personally
  • Personalize your invitation, including how you know them
  • Like and/or comment on status updates from your contacts

NO

  • Offer an invite to someone you have never met
  • Use text or Twitter abbreviations in your invite
  • Spam your network with constant email updates

Who do I ask to dance?

  1. Expand  your network to colleagues, alumni, address book contacts, and everyone you meet at networking events.
  2. Join groups – both professional and social.
  3. Find old colleagues, coworkers and school mates.
  4. Connect to open networkers – people who are open to invitations to connect without already meeting them. Examples are LION andToplinked.

Know your guests list

Divide your network into three groups for easier management and relationship building. Then decide on a level of communication for each level. For instance, maybe the “A” list gets a quarterly email with a note, link or article. The “B” list may get just a quick hello or touch – base note twice a year, with the “C” list getting just an annual holiday hello. It doesn’t have to be overly complicated or involved.

A – People who are influencers in your industry or a field that interests you, such as former colleagues who have moved on or mentors current and past. If you left your job tomorrow, these are the first line folks to whom you would want to reach out to

B – Coworkers whom you see regularly and acquaintances with whom you stay in touch

C- People you meet and they want to link to you. You don’t really have a relationship with them but want to keep them part of your network.

LinkedInLogoIconJump into the party scene today. Or need professional help to guide the way? Call us today for a free party planning session.

 

addONE Marketing Solutions delivers experienced,  marketing staffing solutions to fit any size project or budget.  Filling marketing staffing gaps or providing affordable marketing solutions makes addONE marketing “the smartest addition you will ever make.” Atlanta-based and woman owned since 1998.Visit add1marketing.com for more information.

7 Comments

  1. successnotsabotage on March 14, 2013 at 7:23 am

    Natalie, great post and unique in how you encouraged people to connect. Isn’t it funny that social media is a big party and we certainly don’t want to be sitting it out! LOVE!

    • natalie on March 14, 2013 at 1:29 pm

      Thanks Becky! It really can be fun to catch up with previous co-workers and others in your industry. Makes the journey interesting! Thanks for the comments.

  2. Carel on March 14, 2013 at 12:47 pm

    Very good summary, Natalie. Quick tip from my side: If you get an invite from somebody you don’t know, send them and email (via Linkedin) asking how they know you. I’ve made some interesting connections this way. You also weed out people you don’t want to connect with.

    Cheers, Carel.

    • natalie on March 14, 2013 at 1:28 pm

      Good additional tip Carel. Thanks for sharing!

  3. Gerald on March 14, 2013 at 6:26 pm

    Good advice on segmenting the network. And thanks for the note on the open networkers. I wasn’t familiar with either you mentioned.

  4. Courtney Abrams on March 17, 2013 at 10:21 pm

    Love the pithiness of your post as it was really enjoyable and informative. LinkedIn is my final frontier. Slowly trying to build my network. Your post inspires me to spend more time there

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