Archive for February 2013

Big players step up on obesity issues

How are you doing with your New Year’s resolutions so far? It is hard to stay on track especially if one of your goals was to lose weight. It is a tricky, stubborn issue for adults and children alike. We applaud Coca Cola’s pledge to help raise awareness on the obesity issue and take steps…

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Marketers must be teachers

We recently ran across this blog that talked about the highlights from the 2013 NEW MEDIA EXPO. This piece talks about trends for 2013. We added ONEmore Thought under each point. 1)     To get something, give something. Something good. For free.  People will connect with companies they trust, and nothing spurs the growth of a relationship…

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Teen tech trends

Teens – really, need we say more? They can be infuriating, egotistical, funny, elusive, heartbreaking and heartwarming.  However, they are great predictors of what’s hot and what’s not!  We stumbled across this blog written from the point of view of a college student with a younger, teenage sister.  Here are some hightlights from his blog, combined with ONEmore Thought.   Spoiler alert:…

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Upcoming legislation – what it means to your business

Under the Affordable Care Act, businesses that employ at least 50 full-time workers — or the equivalent, including part-time workers — must offer health insurance to staffers who work at least 30 hours a week. While the so-called employer mandate to offer health coverage doesn’t take effect until Jan. 1, 2014, many employers plan to…

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addONE introduces our blog: ONEmore Thought

Welcome to our blog!  We all know marketing can cover a bevy of topics from branding, to social media, to research to advertising campaigns. With that in mind, this blog is a place to offer “ONEmore Thought” to what we see in the diverse marketing world. Thoughts will be as assorted as our umbrella of…

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