Big players step up on obesity issues

How are you doing with your New Year’s resolutions so far? It is hard to stay on track especially if one of your goals was to lose weight. It is a tricky, stubborn issue for adults and children alike. We applaud Coca Cola’s pledge to help raise awareness on the...

Marketers must be teachers

We recently ran across this blog that talked about the highlights from the 2013 NEW MEDIA EXPO. This piece talks about trends for 2013. We added ONEmore Thought under each point. 1)     To get something, give something. Something good. For free.  People will connect...

Teen tech trends

Teens – really, need we say more? They can be infuriating, egotistical, funny, elusive, heartbreaking and heartwarming.  However, they are great predictors of what’s hot and what’s not!  We stumbled across this blog written from the point of view of a...

addONE introduces our blog: ONEmore Thought

Welcome to our blog!  We all know marketing can cover a bevy of topics from branding, to social media, to research to advertising campaigns. With that in mind, this blog is a place to offer “ONEmore Thought” to what we see in the diverse marketing world. Thoughts will...